Branding & Packaging for Jojo’s Apothecary
Objectives
When Jojo and I first connected, she needed branding and packaging for her tallow products and apothecary business.
Solutions
Together, we built a dynamic apothecary brand with a magical, nature-inspired feel that helps Jojo stand out in the tallow space while staying true to her authentic self.
The Process
We started with core branding elements and product labels to get her off the ground. As her business has grown, so has the work, expanding product lines, building out market setups, launching a website, and creating brochures, stickers, and more. Jojo is also an artist, so we've had the joy of weaving her own illustrations into the brand, making it even more uniquely hers.
Deliverables
Logo suite, brand colors and typography, product labels + ongoing ordering, marketing materials, website build and maintenance.
Result
Jojo is growing her business in a consistent, authentic way. Her brand is earning a strong local reputation and is now launching into several stores in town, with website sales adding another avenue for growth.
